The coaching platform for personal trainers, coaches, and nutritionists

Now on iPhone

Grow your business beyond the gym.

Unlimited clients on every plan. An AI that drafts plans the way you would — you approve every one. Contracts, scheduling, and payments in the same login.

Built by coaches, AI experts, and healthcare tech leaders.

14-day free trial. No credit card required.

fittrainr.com / coach
Trainr AI in FitTrainr: a coach asks for a three-day beginner workout plan; Trainr AI opens the AI planner, fills in the settings, asks the coach to confirm them, and generates the plan after the coach approves.
Trainr AI building a beginner plan from one request. The coach approves before it generates.

Unlimited

clients on every plan

No client caps — grow your roster without upgrading

1,300+

exercises in the library

Build programs from a full exercise library — or add your own

900K+

foods in the USDA database

FoodData Central — the same source dietitians use, plus your own foods

0%

platform fee on payments

Optional Stripe-powered billing — you are the merchant of record and keep 100%

Trainr AI

Hands-On AI Assistant

Ask in plain words. Trainr AI opens the right page and fills it in while you watch. Nothing is saved until you approve it.

  • Live on Your Screen

    It opens pages, fills in forms and presses buttons in your account in front of you. Pause or stop it at any time.

  • Your Approval First

    Looking around is automatic. Saving, sending and assigning wait for your OK.

  • Billing and Deletes Stay with You

    It never starts billing, charges a client, issues a refund, connects an account or deletes anything. It points to the button and lets you decide.

  • Client Charts on Request

    Ask for a client's logged workouts or nutrition and Trainr AI charts what they logged.

Trainr AI gives general wellness and fitness guidance only. It is not medical advice. Review everything before a client sees it.

A coach asking Trainr AI for a client's completed workouts; Trainr AI answers with a weekly bar chart of the workouts the client logged.
A coach asking Trainr AI for a client's completed workouts.

Features to rule them all

One platform. Every part of your craft.

Every tool a coach needs — AI planning, nutrition, training, client engagement, leads, contracts, and payments when you need them — built into one platform.

AI that understands how you think

Generate complete meal plans and workout programs in seconds. FitTrainr AI uses your coaching philosophy, your brand voice, and the notes you save in AI Memory, and pulls from the full USDA food database — 900,000+ foods. Refine plans in chat, then review and apply each change.

  • AI meal plan generation with 900K+ USDA foods
  • AI workout programming with exercise library
  • Conversational refinement — you review and apply each change
  • Brand voice — AI writes like you, not a robot
  • AI Memory — notes on your methods for meal plans and chat edits
fittrainr.com / coach / ai
FitTrainr's guided AI workout generation - equipment, training days, muscle groups, and an editable Upper/Lower split

Grow on autopilot

Nurture every lead. See every client. Ask, and it is built.

The two things coaches tell us they love most: email sequences with @ fields that personalise themselves, and dashboards Trainr AI builds from one sentence. Both on Pro and above.

Email nurturing

Drip emails that write themselves around each lead.

Build a sequence once — day 0, day 3, day 7 — and every new lead gets it from your own address. Type @ anywhere in a subject or body to drop in their first name, your business name, your booking link. Converted and lost leads leave the drip on their own.

  • @ fields: first name, coach name, business name, booking link and more, filled per recipient
  • Trainr AI drafts a whole sequence and its first email from one sentence — you approve each save
  • Leads enrol from your forms and booking page; a won or lost lead exits the sequence
  • Broadcasts and sequences send from your own email address
fittrainr.com / coach / sequences
A coach adding an email to a nurture sequence in FitTrainr and typing @ to insert the lead's first name and the business name as fields
Adding a day-3 email to a nurture sequence; @ drops in the lead's first name and the business name.

Cost calculator

How much is your current stack costing you?

GoHighLevel, TrueCoach, Trainerize, DocuSign, Squarespace — add up what you're paying. Most coaches spend $200–600+/mo on apps that FitTrainr replaces for $50–$299.99/mo.

Your current monthly spend

Adjust the costs to match what you're actually paying. Set to $0 for tools you don't use.

CRM / lead management

GoHighLevel $97–297/mo

$/mo

Email nurturing / broadcasts

Mailchimp, ConvertKit $13–45/mo

$/mo

Workout builder

TrueCoach $19–99/mo

$/mo

Training + nutrition

Trainerize $5–75/mo

$/mo

Contracts / e-sign

DocuSign $25–45/mo

$/mo

Client invoicing

Square invoicing, Acuity

$/mo

Scheduling

Calendly, Acuity

$/mo

Messaging / chat

WhatsApp Business, Slack

$/mo

Website builderPro+

Squarespace, Wix $16–49/mo

$/mo

Social media toolsPro+

Buffer, Hootsuite

$/mo

Course / LMSPro+

Teachable, Kajabi

$/mo

Workflow automationsPro+

Zapier, GoHighLevel workflows

$/mo

Your current total

$389/mo

FitTrainr Pro+

$299.99/mo

You'd save

$89.01/mo

That's $1,068.12/year back in your pocket

Starter packs

Your first day is already built.

Start the free trial and land in a working coaching business: starter programs, meal templates, intake forms, and dashboards are waiting the moment you sign in.

Step 1

Sign up

No card, nothing to install

Step 2

Starter packs land

Programs, meal templates, forms, dashboards

Step 3

Import your clients

Spreadsheet in, roster out

Step 4

First AI draft

Reviewed and approved by you

Starter plans inside FitTrainr — templates ready to review and personalize
Starter workout programsMeal templatesIntake & check-in formsClient dashboards

Onboarding

New clients in one link. Your whole business in one import.

Getting people into FitTrainr is the easy part — whether it is a brand-new client or the business you have been running for years.

One link signs, bills, and onboards

A sign-up link bundles everything a new client needs. Share the URL or the QR code — the rest happens without you.

Payment planContractMeal planWorkout planIntake forms
  1. 1Client opens your link
  2. 2Pays through Stripe
  3. 3Signs your contract
  4. 4Lands with program, meals & check-ins assigned

Every link ships with a QR code — bio, business card, gym wall.

Intelligent data imports

Moving from spreadsheets or another platform is not a weekend project. Import what you already have and keep coaching.

  • Client roster from a spreadsheet

    Upload the sheet you already keep — spreadsheet in, roster out.

  • Columns matched for you

    Headers like name and email match on their own. On Pro and up, AI mapping reads the rest of your columns for you to confirm.

  • Foods & exercises too

    Bring custom food lists and exercise libraries in from CSV or Google Sheets.

Scheduling

A calendar that fills itself

Bookings come in from your public link, clients request time that fits your working hours, and every session lands on the calendars you already live in.

FitTrainr schedule — month view with booked client sessions, public booking link, and working hours
  • Public booking links

    Prospects book a session straight from your link — no account required. Auto-confirm instantly or approve each request.

  • Clients request time

    Clients propose times from your real availability and working hours — you accept with one click.

  • Messaging built in

    New sessions, meeting requests, approvals, and declines post into the conversation your client already has with you.

  • Everything stays in sync

    Google Calendar sync, plus .ics export for Outlook and everything else.

Connected to the Google tools you already use

FitTrainr plugs into Google Workspace, so your business does not stop at the app.

Google Calendar

Sessions sync both ways

Google Sheets

Import rosters, foods & exercises

Google Docs

New Google Docs from the Drive page

Google Drive

Your files, connected

Built to trust

Coach-grade craft. Enterprise-grade plumbing.

The boring infrastructure decisions are already made. You focus on coaching.

Hardened auth

Firebase Authentication, with App Check on sign-up. Session cookies are httpOnly — no JWT-in-localStorage footguns.

Encryption everywhere

All data at rest sits on Google Cloud with managed encryption. Third-party tokens (Google, Facebook, TikTok) are AES-256-GCM encrypted at the application layer.

Multi-tenant isolation

Every query is coach-scoped at the database boundary. Each coach sees only their own clients. Org-level data never leaks across orgs.

Your data, your call

Download your account data or delete your account from your settings page. Meal templates export to CSV or Excel, and every plan downloads as a PDF.

Wellness, not medical

FitTrainr is a wellness platform. We do not provide medical advice, diagnoses, or treatment — keeping you and your clients out of regulated-health scope.

Coach is the merchant of record

Client billing is optional — when you use it, it runs through your own Stripe Connect account. FitTrainr never holds your clients' funds. You set the prices, and FitTrainr takes no cut.

Who built it

Built by coaches, AI experts, and healthcare & tech leaders.

What we stand behind is the team that built this — and the fact that we ship what coaches ask for, every week.

  • Coaches

    Built by people who have run rosters, written programs, and chased no-shows — so the workflow matches how coaching actually works.

  • AI experts

    AI that drafts plans and content with the coach as the author — practical assistance, not a black box that ships work to clients on its own.

  • Healthcare & tech leaders

    Wellness-first by design, with the security and data discipline you'd expect from people who have shipped serious software.

Support

You will never wait days for a reply.

We are early, our team is small, and that means you get direct access to the people who built this. Every coach on the platform right now gets white-glove onboarding and real-time support.

  • Minutes, not days

    Report an issue inside the app or email support@fittrainr.com. We respond in minutes. Real people reading every message, every time.

  • Onboarding that actually onboards

    New to FitTrainr? We walk you through setup, client migration, and your first workflows. Not a link to a docs page. Actual humans helping you get rolling.

  • In-app help, always there

    Hit a wall mid-session? The help guide is built right into the app.

Reviews

Rated 5.0 on Google

1 review on Google

Review us on Google →
One stop shop for coaches! No longer need multiple apps just to coach your clients. This app you can do client check ins, meal plans, workout plans, payments. And way cheaper and better option than using 5 plus apps
Haley M.2 months ago · via Google

Pricing

One bill instead of nine. Pick a tier you can grow into.

Simple, transparent pricing. Try everything free for 14 days on Pro or Pro+ — no credit card required — or subscribe right away. You choose a plan only when the trial ends.

Compare all plans →

Base

Everything you need to run a thriving coaching business.

$50/mo

Unlimited clients

  • Trainr AI assistant
  • Workout programs with video & strength programming
  • Meal plans & food logging (USDA + barcode)
  • Messaging with voice notes
Get started
Most popular

Pro

AI tools and advanced features to scale your impact.

$149.99/mo

Unlimited clients

  • Everything in Base
  • Trainr AI agent that works in the app for you
  • AI-generated meal & workout plans
  • Contracts & e-signatures
Start free trial

Pro+

Pro, plus the tools that run the business side for you.

$299.99/mo

Unlimited clients

  • Everything in Pro
  • Your own website at your-name.fittrainr.com, built by Trainr AI
  • Workflow automations
  • Meeting types, each with its own booking link
Start free trial

Small Business

Run a coaching team under one roof.

$199.99/seat/mo

2–13 seats · up to 10 coaches and 3 admins · unlimited clients

  • Everything in Pro+
  • Per-seat billing — pick 2 to 13 seats, admin or coach
  • Roles & permissions: Owner, Admin, Sales, Coach and your own custom roles
  • Team calendar, team leads view & Slack team notifications
Get started

Run your business like a coach, not an admin.

Replace the patchwork of apps, spreadsheets, and group chats with one platform from a team that answers in minutes.

Questions? Our team responds the same day — usually within minutes. support@fittrainr.com

Now on iPhone too — get the iOS app.