The coaching platform for personal trainers, coaches, and nutritionists

Now on iPhone

Grow your business beyond the gym.

Unlimited clients on every plan. An AI that drafts plans the way you would — you approve every one. Contracts, scheduling, and payments in the same login.

Built by coaches, AI experts, and healthcare tech leaders.

14-day free trial. No credit card required.

Unlimited

clients on every plan

No client caps — grow your roster without upgrading

1,300+

exercises in the library

Build programs from a full exercise library — or add your own

900K+

foods in the USDA database

FoodData Central — the same source dietitians use, plus your own foods

0%

platform fee on payments

Optional Stripe-powered billing — you are the merchant of record and keep 100%

Features to rule them all

One platform. Every part of your craft.

Every tool a coach needs — AI planning, nutrition, training, client engagement, leads, contracts, and payments when you need them — built into one platform.

AI that understands how you think

Generate complete meal plans and workout programs in seconds. FitTrainr AI learns your coaching style, uses your brand voice, and pulls from the full USDA food database — 900,000+ foods. Refine plans with conversational chat, and the AI remembers your preferences across sessions.

  • AI meal plan generation with 900K+ USDA foods
  • AI workout programming with exercise library
  • Conversational refinement — chat to tweak plans
  • Brand voice — AI writes like you, not a robot
  • Coach memory — learns your style over time
fittrainr.com / coach / ai
FitTrainr's guided AI workout generation - equipment, training days, muscle groups, and an editable Upper/Lower split

Cost calculator

How much is your current stack costing you?

GoHighLevel, TrueCoach, Trainerize, DocuSign — add up what you're paying. Most coaches spend $200–600+/mo on apps that FitTrainr replaces for $50150/mo.

Your current monthly spend

Adjust the costs to match what you're actually paying. Set to $0 for tools you don't use.

CRM / lead management

GoHighLevel $97–297/mo

$/mo

Workout builder

TrueCoach $19–99/mo

$/mo

Training + nutrition

Trainerize $5–75/mo

$/mo

Contracts / e-sign

DocuSign $25–45/mo

$/mo

Payment processing

Square invoicing, Acuity

$/mo

Scheduling

Calendly, Acuity

$/mo

Messaging / chat

WhatsApp Business, Slack

$/mo

Social media tools

Buffer, Hootsuite

$/mo

Course / LMS

Teachable, Kajabi

$/mo

Your current total

$326/mo

FitTrainr Pro

$150/mo

You'd save

$176/mo

That's $2112/year back in your pocket

Starter packs

Your first day is already built.

Start the free trial and land in a working coaching business: starter programs, meal templates, intake forms, and a signable contract are waiting the moment you sign in.

Minute 0

Sign up

No card, nothing to install

Minute 2

Starter packs land

Programs, meals, forms, contracts

Minute 10

Import your clients

Spreadsheet in, roster out

Minute 15

First AI draft sent

You edit, you approve

Starter plans inside FitTrainr — templates ready to review and personalize
Starter workout programsMeal templatesIntake & check-in formsA signable contractClient dashboards
Start your free trial

14-day free trial. No credit card required.

Onboarding

New clients in one link. Your whole business in one import.

Getting people into FitTrainr is the easy part — whether it is a brand-new client or the business you have been running for years.

One link signs, bills, and onboards

A sign-up link bundles everything a new client needs. Share the URL or the QR code — the rest happens without you.

Payment planContractMeal planWorkout planIntake forms
  1. 1Client opens your link
  2. 2Pays through Stripe
  3. 3Signs your contract
  4. 4Lands with program, meals & check-ins assigned

Every link ships with a QR code — bio, business card, gym wall.

Intelligent data imports

Moving from spreadsheets or another platform is not a weekend project. Import what you already have and keep coaching.

  • Client roster from a spreadsheet

    Upload the sheet you already keep — spreadsheet in, roster out.

  • Columns matched for you

    Intelligent mapping reads your headers and lines up names, emails, and details automatically.

  • Foods & exercises too

    Bring custom food lists and exercise libraries in from CSV or Google Sheets.

Scheduling

A calendar that fills itself

Bookings come in from your public link, clients request time that fits your working hours, and every session lands on the calendars you already live in.

FitTrainr schedule — month view with booked client sessions, public booking link, and working hours
  • Public booking links

    Prospects book a session straight from your link or QR code — no account required. Auto-confirm instantly or approve each request.

  • Clients request time

    Clients propose times from your real availability and working hours — you accept with one click.

  • Messaging built in

    Every booking, change, and reminder flows through the same conversation your client already has with you.

  • Everything stays in sync

    Two-way sync with Google Calendar and Outlook, plus .ics export for everything else.

Connected to the Google tools you already use

FitTrainr plugs into Google Workspace and Google Ads, so your business does not stop at the app.

Google Calendar

Sessions sync both ways

Google Sheets

Import rosters, foods & exercises

Google Docs

Content and plans, exportable

Google Drive

Your files, connected

Google Ads

Lead forms feed your campaigns

Built to trust

Coach-grade craft. Enterprise-grade plumbing.

The boring infrastructure decisions are already made. You focus on coaching.

Hardened auth

Firebase Authentication with App Check on every request. Session cookies are httpOnly and tenant-scoped — no JWT-in-localStorage footguns.

Encryption everywhere

All data at rest on Google Cloud SQL with managed encryption. Third-party tokens (Google, Stripe) are AES-256-GCM encrypted at the application layer.

Multi-tenant isolation

Every query is coach-scoped at the database boundary. Sub-coaches inherit only what their owner explicitly delegates. Org-level data never leaks across orgs.

Your data, your call

GDPR / CCPA data export and deletion on demand from your settings page. Coaches own their roster — exports include nutrition, training, messages, and CRM history.

Wellness, not medical

FitTrainr is a wellness platform. We do not provide medical advice, diagnoses, or treatment — keeping you and your clients out of regulated-health scope.

Coach is the merchant of record

Client billing is optional — when you use it, it runs through your own Stripe Connect account. FitTrainr never holds your clients' funds. You set the prices and keep 100% of revenue.

Who built it

Built by coaches, AI experts, and healthcare & tech leaders.

What we stand behind is the team that built this — and the fact that we ship what coaches ask for, every week.

Coaches

Built by people who have run rosters, written programs, and chased no-shows — so the workflow matches how coaching actually works.

AI experts

AI that drafts plans and content with the coach as the author — practical assistance, not a black box that ships work to clients on its own.

Healthcare & tech leaders

Wellness-first by design, with the security and data discipline you'd expect from people who have shipped serious software.

Reviews

Rated 5.0 on Google

1 review on Google

Review us on Google →
One stop shop for coaches! No longer need multiple apps just to coach your clients. This app you can do client check ins, meal plans, workout plans, payments. And way cheaper and better option than using 5 plus apps
Haley M.4 weeks ago · via Google

Pricing

One bill instead of nine. Pick a tier you can grow into.

Simple, transparent pricing. Try everything free for 14 days with full Pro access — no credit card required — or subscribe right away. You choose a plan only when the trial ends.

Compare all plans →

Base

Everything you need to run a thriving coaching business.

$50/mo

Unlimited clients

  • Nutrition logging (USDA + custom + barcode)
  • Workout plans with sets, reps, tempo & rest
  • 1-1 and group messaging
  • Appointment scheduling
Get started
Most popular

Pro

AI tools and advanced features to scale your impact.

$150/mo

Unlimited clients

  • Everything in Base
  • AI-assisted meal plan generation
  • FitTrainr University (coach education library)
  • Social media content tools
Start free trial

Small Business

Run a coaching team under one roof.

$160/coach/mo

2–10 coaches · unlimited clients per coach

  • Everything in Pro
  • Per-seat billing — pick 2 to 10 coach seats
  • Sub-coach accounts under one org
  • Org-wide analytics dashboard
Get started

Support

You will never wait days for a reply.

We are early, our team is small, and that means you get direct access to the people who built this. Every coach on the platform right now gets white-glove onboarding and real-time support.

Minutes, not days

Message our team inside the app or email support@fittrainr.com. We respond in minutes. Real people reading every message, every time.

Onboarding that actually onboards

New to FitTrainr? We walk you through setup, client migration, and your first workflows. Not a link to a docs page. Actual humans helping you get rolling.

In-app help, always there

Hit a wall mid-session? The help panel is built right into the app. No tab-switching, no ticket portals, no waiting 48 hours for a form response.

Run your business like a coach, not an admin.

Replace the patchwork of apps, spreadsheets, and group chats with one platform from a team that answers in minutes.

Questions? Our team responds the same day — usually within minutes. support@fittrainr.com

Now on iPhone too — get the iOS app.