The coaching platform for personal trainers, coaches, and nutritionists
Now on iPhoneGrow your business beyond the gym.
Unlimited clients on every plan. An AI that drafts plans the way you would — you approve every one. Contracts, scheduling, and payments in the same login.
Built by coaches, AI experts, and healthcare tech leaders.
14-day free trial. No credit card required.
Unlimited
clients on every plan
No client caps — grow your roster without upgrading
1,300+
exercises in the library
Build programs from a full exercise library — or add your own
900K+
foods in the USDA database
FoodData Central — the same source dietitians use, plus your own foods
0%
platform fee on payments
Optional Stripe-powered billing — you are the merchant of record and keep 100%
Features to rule them all
One platform. Every part of your craft.
Every tool a coach needs — AI planning, nutrition, training, client engagement, leads, contracts, and payments when you need them — built into one platform.
AI that understands how you think
Generate complete meal plans and workout programs in seconds. FitTrainr AI learns your coaching style, uses your brand voice, and pulls from the full USDA food database — 900,000+ foods. Refine plans with conversational chat, and the AI remembers your preferences across sessions.
- AI meal plan generation with 900K+ USDA foods
- AI workout programming with exercise library
- Conversational refinement — chat to tweak plans
- Brand voice — AI writes like you, not a robot
- Coach memory — learns your style over time

Cost calculator
How much is your current stack costing you?
GoHighLevel, TrueCoach, Trainerize, DocuSign — add up what you're paying. Most coaches spend $200–600+/mo on apps that FitTrainr replaces for $50–150/mo.
Your current monthly spend
Adjust the costs to match what you're actually paying. Set to $0 for tools you don't use.
CRM / lead management
GoHighLevel $97–297/mo
Workout builder
TrueCoach $19–99/mo
Training + nutrition
Trainerize $5–75/mo
Contracts / e-sign
DocuSign $25–45/mo
Payment processing
Square invoicing, Acuity
Scheduling
Calendly, Acuity
Messaging / chat
WhatsApp Business, Slack
Social media tools
Buffer, Hootsuite
Course / LMS
Teachable, Kajabi
Your current total
$326/mo
FitTrainr Pro
$150/mo
You'd save
$176/mo
That's $2112/year back in your pocket
Starter packs
Your first day is already built.
Start the free trial and land in a working coaching business: starter programs, meal templates, intake forms, and a signable contract are waiting the moment you sign in.
Minute 0
Sign up
No card, nothing to install
Minute 2
Starter packs land
Programs, meals, forms, contracts
Minute 10
Import your clients
Spreadsheet in, roster out
Minute 15
First AI draft sent
You edit, you approve

14-day free trial. No credit card required.
Onboarding
New clients in one link. Your whole business in one import.
Getting people into FitTrainr is the easy part — whether it is a brand-new client or the business you have been running for years.
One link signs, bills, and onboards
A sign-up link bundles everything a new client needs. Share the URL or the QR code — the rest happens without you.
- 1Client opens your link
- 2Pays through Stripe
- 3Signs your contract
- 4Lands with program, meals & check-ins assigned
Every link ships with a QR code — bio, business card, gym wall.
Intelligent data imports
Moving from spreadsheets or another platform is not a weekend project. Import what you already have and keep coaching.
Client roster from a spreadsheet
Upload the sheet you already keep — spreadsheet in, roster out.
Columns matched for you
Intelligent mapping reads your headers and lines up names, emails, and details automatically.
Foods & exercises too
Bring custom food lists and exercise libraries in from CSV or Google Sheets.
Scheduling
A calendar that fills itself
Bookings come in from your public link, clients request time that fits your working hours, and every session lands on the calendars you already live in.

Public booking links
Prospects book a session straight from your link or QR code — no account required. Auto-confirm instantly or approve each request.
Clients request time
Clients propose times from your real availability and working hours — you accept with one click.
Messaging built in
Every booking, change, and reminder flows through the same conversation your client already has with you.
Everything stays in sync
Two-way sync with Google Calendar and Outlook, plus .ics export for everything else.
Connected to the Google tools you already use
FitTrainr plugs into Google Workspace and Google Ads, so your business does not stop at the app.
Google Calendar
Sessions sync both ways
Google Sheets
Import rosters, foods & exercises
Google Docs
Content and plans, exportable
Google Drive
Your files, connected
Google Ads
Lead forms feed your campaigns
Built to trust
Coach-grade craft. Enterprise-grade plumbing.
The boring infrastructure decisions are already made. You focus on coaching.
Hardened auth
Firebase Authentication with App Check on every request. Session cookies are httpOnly and tenant-scoped — no JWT-in-localStorage footguns.
Encryption everywhere
All data at rest on Google Cloud SQL with managed encryption. Third-party tokens (Google, Stripe) are AES-256-GCM encrypted at the application layer.
Multi-tenant isolation
Every query is coach-scoped at the database boundary. Sub-coaches inherit only what their owner explicitly delegates. Org-level data never leaks across orgs.
Your data, your call
GDPR / CCPA data export and deletion on demand from your settings page. Coaches own their roster — exports include nutrition, training, messages, and CRM history.
Wellness, not medical
FitTrainr is a wellness platform. We do not provide medical advice, diagnoses, or treatment — keeping you and your clients out of regulated-health scope.
Coach is the merchant of record
Client billing is optional — when you use it, it runs through your own Stripe Connect account. FitTrainr never holds your clients' funds. You set the prices and keep 100% of revenue.
Who built it
Built by coaches, AI experts, and healthcare & tech leaders.
What we stand behind is the team that built this — and the fact that we ship what coaches ask for, every week.
Coaches
Built by people who have run rosters, written programs, and chased no-shows — so the workflow matches how coaching actually works.
AI experts
AI that drafts plans and content with the coach as the author — practical assistance, not a black box that ships work to clients on its own.
Healthcare & tech leaders
Wellness-first by design, with the security and data discipline you'd expect from people who have shipped serious software.
One stop shop for coaches! No longer need multiple apps just to coach your clients. This app you can do client check ins, meal plans, workout plans, payments. And way cheaper and better option than using 5 plus apps
Pricing
One bill instead of nine. Pick a tier you can grow into.
Simple, transparent pricing. Try everything free for 14 days with full Pro access — no credit card required — or subscribe right away. You choose a plan only when the trial ends.
Base
Everything you need to run a thriving coaching business.
$50/mo
Unlimited clients
- Nutrition logging (USDA + custom + barcode)
- Workout plans with sets, reps, tempo & rest
- 1-1 and group messaging
- Appointment scheduling
Pro
AI tools and advanced features to scale your impact.
$150/mo
Unlimited clients
- Everything in Base
- AI-assisted meal plan generation
- FitTrainr University (coach education library)
- Social media content tools
Small Business
Run a coaching team under one roof.
$160/coach/mo
2–10 coaches · unlimited clients per coach
- Everything in Pro
- Per-seat billing — pick 2 to 10 coach seats
- Sub-coach accounts under one org
- Org-wide analytics dashboard
Support
You will never wait days for a reply.
We are early, our team is small, and that means you get direct access to the people who built this. Every coach on the platform right now gets white-glove onboarding and real-time support.
Minutes, not days
Message our team inside the app or email support@fittrainr.com. We respond in minutes. Real people reading every message, every time.
Onboarding that actually onboards
New to FitTrainr? We walk you through setup, client migration, and your first workflows. Not a link to a docs page. Actual humans helping you get rolling.
In-app help, always there
Hit a wall mid-session? The help panel is built right into the app. No tab-switching, no ticket portals, no waiting 48 hours for a form response.
Run your business like a coach, not an admin.
Replace the patchwork of apps, spreadsheets, and group chats with one platform from a team that answers in minutes.
Questions? Our team responds the same day — usually within minutes. support@fittrainr.com
Now on iPhone too — get the iOS app.